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  • Canada Has The #1 Best Reputation in the World

    In its 2015 international survey, the Reputation Institute discovered that Canada has the best reputation out of the 55 countries in the world with the highest gross domestic product (GDP). During the February-March 2015 timeframe, researchers from the Reputation Institute polled 48,000 individuals living in the G8 countries, plus they surveyed another 30,000 people residing in non-G8 countries with large economies (such as China, India and Brazil), asking the participants questions that were designed to measure global perceptions of a country’s (1) appealing environment, (2) advanced economy, and (3) effective government. According to the 2015 Country RepTrak: The World’s Most Reputable Countries, published in July 2015, the Reputation Institute declared Canada to have the #1 overall positive image of any of the 55 countries evaluated, ahead of #2 Norway, #3 Sweden, #4 Switzerland, #5 Australia, #6 Finland, #7 New Zealand, #8 Denmark, #9 Netherlands, #10 Belgium, as well as 45 other countries. Canada received its highest ratings for perceptions that it has an “appealing environment” (i.e., beautiful country; friendly/welcoming people; appealing lifestyle; enjoyable country). In general, the report concluded that, “Canada is perceived as the top country in quality of life.”


    This is not the first time that Canada has been perceived as having the best reputation of any of the world’s most economically advanced countries. Between 2010 and 2015, Canada has either been ranked #1 or #2 in the world for positive global image in the Reputation Institute’s annual international survey. As already discussed, Canada has the #1 reputation in the world in 2015; was in 2nd place for global popularity in 2014; was again the world’s most favorable country in 2013, 2012 and 2011; and had the 2nd highest reputation in 2010. Thus, Canada has consistently been perceived as one of the very best countries in the world over the past five years and this favorable international image has been a strong factor motivating Canadian immigration. Over 250,000 people from across the planet move to Canada every year so they can also experience the high standard of living enjoyed by Canadian citizens and permanent residents. In fact, people who live in Canada, whether they were born there or were approved for Canadian immigration, also perceive their country as a great place to live. The 2015 Reputation Institute survey found that people who live in Canada have the #2 best self-image (“internal reputation”) of any of the 55 countries examined (after Australians, who had the highest self-image in 2015).


    In sum, there is an overwhelming consensus that Canada is one of the most incredible countries on Earth. Canada has a good reputation for its high standard of living; spectacular scenery; excellent employment opportunities; world-class education system; and friendly, multicultural society. These are just some of the many positive attributes that make Canada the most popular country in the world and drive hundreds of thousands of foreign nationals from diverse backgrounds to apply for Canadian immigration. If you would also like to move to Canada and want to find out which Canadian immigration program you are best-suited to apply for, click here!     

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